QR Codes

FWURL automatically generates QR codes for all your short links, making it easy to share links in print materials, presentations, and physical locations.

Generating QR Codes

Automatic Generation

Every short link automatically has a QR code. To access it:

1. Navigate to your link in the dashboard
2. Click on the link to view details
3. The QR code is displayed in the link details panel
4. Click Download to save the QR code

Custom QR Codes

Customize your QR codes to match your brand:

• Logo: Add your brand logo to the center
• Colors: Change foreground and background colors
• Size: Choose from various sizes (small, medium, large, custom)
• Error Correction: Adjust redundancy level

Customization Options

Adding a Logo

1. View your link details
2. Click Customize QR Code
3. Upload your logo (PNG or SVG recommended)
4. Adjust logo size
5. Preview and download

Logo Guidelines:

• Square format works best
• Transparent background recommended
• Maximum 30% of QR code area
• High-contrast with background

Color Customization

Make your QR code match your brand:

Foreground Color: #000000 (dark color)
Background Color: #FFFFFF (light color)

Important: Maintain high contrast between foreground and background for reliable scanning.

Size Options

Available sizes:

• Small: 256x256px (digital use)
• Medium: 512x512px (presentations)
• Large: 1024x1024px (print materials)
• Extra Large: 2048x2048px (large format printing)
• Custom: Specify exact dimensions

Download Formats

Download QR codes in multiple formats:

• PNG: Best for web and digital use
• SVG: Vector format, perfect for print and scaling
• PDF: Ready for professional printing
• EPS: For design software integration

QR Code Analytics

Track QR code performance:

• Total Scans: Number of times scanned
• Unique Scans: Individual users
• Scan Locations: Geographic data
• Device Types: Mobile vs tablet
• Time Analysis: Peak scanning times

Accessing QR Analytics

1. Go to your link details
2. Click Analytics
3. Filter by QR Code Scans
4. View detailed metrics and charts

Use Cases

Marketing Materials

• Business cards
• Flyers and brochures
• Product packaging
• Billboards

Events

• Conference badges
• Event posters
• Ticketing
• Wayfinding

Retail

• Product labels
• Store displays
• Menu items
• Payment links

Education

• Course materials
• Campus navigation
• Resource sharing
• Attendance tracking

Best Practices

Design

1. Keep it simple: Don't overcomplicate with too many colors
2. Test scanning: Always test on multiple devices
3. Maintain contrast: Ensure readability
4. Appropriate size: Larger for distant viewing

Placement

1. Eye level: Place at comfortable viewing height
2. Good lighting: Ensure adequate illumination
3. Stable surface: Avoid curved or moving surfaces
4. Clear instructions: Add "Scan to visit" text

Technical

1. Error correction: Use higher levels for outdoor use
2. Format: Use SVG for print, PNG for digital
3. Resolution: Minimum 300 DPI for print
4. Testing: Test in various lighting conditions

Dynamic QR Codes

All FWURL QR codes are dynamic, meaning:

• Update destination: Change where the QR code points without reprinting
• Track analytics: See detailed scan metrics
• No re-printing: Update links even after printing QR codes
• A/B testing: Test different destinations

Troubleshooting

QR Code Won't Scan

Common issues:

• Low contrast between colors
• QR code too small
• Damaged or distorted
• Poor lighting conditions

Solutions:

• Increase size
• Use black and white
• Regenerate if damaged
• Improve lighting

Slow Scanning

If scanning is slow:

• Reduce customization complexity
• Increase error correction level
• Use standard colors (black/white)
• Ensure high-resolution output

Bulk QR Code Generation

Generate QR codes for multiple links at once:

1. Navigate to Links page
2. Select multiple links
3. Click Bulk Actions > Download QR Codes
4. Choose format and settings
5. Download as ZIP file

Perfect for:

• Event materials
• Product catalogs
• Marketing campaigns
• Educational resources